Three meme formats in one tool
Classic memes use bold white Impact text with a black outline at the top and bottom of an image — the format that started it all. Caption-above memes put a short line of plain text in a white bar over the picture, the style that dominates Twitter, Instagram meme pages and Reddit today. TikTok caption boxes overlay white rounded text boxes on the image, mimicking the on-screen captions in TikTok and Reels.
Whichever format you choose, the meme is rendered at 1080 pixels wide so it stays crisp when reposted, and there is no PFPReel watermark.
How to make a meme
- Upload an image (or use the sample to try it out).
- Pick a style: Classic, Caption above or TikTok caption boxes.
- Write your text. Classic memes take top and bottom lines; the other styles use one caption.
- Adjust text size until it reads comfortably on a phone.
- Download the JPG and post it.
What makes a meme go viral
- Relatability: the best memes describe a feeling your audience instantly recognises.
- Brevity: one punchline beats a paragraph.
- Timing: jump on trending formats quickly, before they peak.
- Niche twist: a general format with an in-joke for your niche gets shared inside communities.
Brands use memes to show personality, and creators use them to drive shares and saves — two of the strongest signals for reach on Instagram and TikTok.
Using images responsibly
Use photos you took yourself, licensed stock images or templates you are allowed to share. Avoid using real people’s photos in ways that mock, harass or mislead, and respect copyright when using screenshots from films or TV. See our Terms of Service for acceptable use.
💡 Need a punchy first line for a video meme? Try the Hook Generator.
Related tools
Create quote graphics with the Quote Maker, build storytelling mock-ups with the Chat & Comment Mock-up Maker and find the perfect emoji combos for your caption.